Senior Lecturer/Associate Professor - Digital Marketing & Marketing Analytics
Join UOWD to lead teaching, research, and industry engagement in digital marketing and marketing analytics.
Best for:Best for experienced marketing academics with expertise in digital marketing, analytics, and AI applications.
Overview
The University of Wollongong in Dubai is seeking an accomplished academic to join the School of Business as a Senior Lecturer or Associate Professor in Digital Marketing and Marketing Analytics. The successful candidate will drive curriculum development, deliver applied teaching using modern analytics and AI tools, and contribute to the university's research output and postgraduate supervision. This appointment offers an exciting opportunity to bridge rigorous academic scholarship with the evolving needs of industry in a vibrant international setting. Candidates are expected to combine a strong publishing record with interactive, student-centered teaching methodologies.
What you'll do
- Deliver high-quality undergraduate and postgraduate teaching in digital marketing, marketing analytics, and AI-enabled marketing.
- Design interactive learning experiences utilizing cases, simulations, live projects, and industry datasets.
- Integrate contemporary digital platforms such as Google Analytics, Google Ads, and Power BI into classroom instruction and student assessment.
- Maintain an active research portfolio with high-impact publications in prominent peer-reviewed marketing journals.
- Secure external research funding and participate in competitive grant applications.
- Supervise Master's dissertations and PhD candidate research within relevant marketing disciplines.
- Establish collaborative connections with industry partners to foster practice-based learning and professional opportunities for students.
Requirements
Degree required: PhD in Marketing from an AACSB accredited international academic institution
Language: English; fluent spoken and written proficiency
Instruction: English
Publications: Active publication record in high-ranking, peer-reviewed marketing journals indexed in ABDC or Scopus
- Demonstrated specialist expertise in digital marketing and marketing analytics with a quantitative or data-driven orientation
- Proven track record of high-impact research publications in ranked marketing journals
- Experience teaching marketing subjects at the higher education level in an AACSB accredited institution
- Experience supervising Master's research or doctoral candidates
- Proficiency in integrating modern digital and analytics platforms into teaching curricula
Funding & terms
How to apply
Applicants must submit their curriculum vitae and a passport-size photograph through the designated application portal.
- Resume/CV
- Passport-size photograph
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