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Engineering● OpenMastersPreview

Strategic Product Design

Master the intersection of design, business, and market impact.

Best for:Best for aspiring product designers with a keen interest in business strategy and market dynamics.

Delft University of Technology · Delft, Netherlands
More professors at Delft University of Technology
product designbusiness strategymarket analysisinnovationservice design
This is a masters position — not a PhD studentship.
Deadline
Apr 1, 2027
169 days
Funding
—
2 years
Start date
unknown
Location
Delft
Netherlands

Overview

The Strategic Product Design Master's programme at Delft University of Technology focuses on the integration of design with business strategy and market needs. Students will learn to navigate the development process of products and services, emphasizing the importance of market analysis and brand positioning. The curriculum equips students with tools to create effective design strategies that align with business goals, fostering innovation in various contexts, from large corporations to startups. Graduates will be prepared to conceptualize and launch socially responsible and commercially viable products.

designbusinessmarket needsproduct developmentstrategic design

What you'll do

  • Analyze market needs and competitive environments to inform design decisions.
  • Develop design strategies that align with business objectives.
  • Utilize techniques such as market analysis and technology road mapping.
  • Create robust product and service portfolios based on company strategies.
  • Conceptualize and introduce socially responsible products and services.

Requirements

Degree required: Bachelor's degree in a relevant field

Degree offered: Master of Science

Language: English; IELTS 6.5 or TOEFL 90

Instruction: English

Required skills
  • Strong analytical skills for market and brand analysis
  • Ability to develop strategic design concepts
  • Proficiency in design thinking methodologies
  • Experience with project management in design contexts
Nice to have
Familiarity with technology road mappingExperience in entrepreneurship or startup environmentsKnowledge of sustainability in product design

Funding & terms

Type
Unknown
Amount
—
Duration
2 years
Programme
—

Programme and admissions

Admissions not verified

A catalogue listing does not mean applications are open or funding is guaranteed. Check the source for your intake.

Intake
Not confirmed by the source
Duration
Not confirmed by the source
Teaching language
Not confirmed by the source
Taught / research mode
Not confirmed by the source
Study mode
Not confirmed by the source
Campus
Not confirmed by the source
Prerequisites
Not confirmed by the source
Application instructions
Not confirmed by the source
Tuition
Not confirmed by the source
Funding
Not confirmed by the source

How to apply

Deadline: 2027-04-01

Interested candidates should apply through the university's official application portal. Ensure all required documents are submitted by the deadline.

Documents required
  • CV
  • Cover letter
  • Bachelor's degree transcripts
  • Language proficiency proof
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