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Cultural Management and Arts Administration● OpenMastersPreview

Master of Arts in Arts and Cultural Management

An interdisciplinary English-language programme blending cultural studies with business management for global cultural professionals.

Best for:Best for professionals with a bachelor’s degree in arts, humanities, or related fields seeking to advance their careers in cultural management with a blend of theoretical and practical skills.

Leuphana University Lüneburg · Lüneburg, Germany
More professors at Leuphana University Lüneburg
International cultural managementCultural policy and governanceCultural marketing and brandingOrganisational development in artsSustainability in cultural organisationsAudience development strategies
This is a masters position — not a PhD studentship.
Deadline
Register by 15 June 2027
Funding
Unfunded
€2.4k
Start date
Winter semester (exact date varies)
Part-time
Location
Lüneburg
Germany

Overview

The Master of Arts in Arts and Cultural Management at Leuphana University Lüneburg is a distance-learning programme designed for cultural professionals worldwide. Offered in collaboration with the Goethe-Institut, this programme combines cultural and business studies to equip students with transdisciplinary skills. It features two study tracks: a 60 ECTS three-semester option and a 90 ECTS four-semester option, both delivered primarily online with two mandatory block seminars in Lüneburg. The curriculum integrates case studies, practical projects, and international perspectives, preparing graduates for leadership roles in cultural organisations, policy, and management.

arts managementcultural policydistance learninginternational cultural collaborationcase study methodologycultural sustainabilityGoethe-Institut partnershiptransdisciplinary cultural studies

What you'll do

  • Develop and implement cultural management strategies for arts organisations, focusing on sustainability and international collaboration.
  • Analyse market trends and audience engagement through qualitative and quantitative research methods.
  • Design and execute case studies and projects that bridge cultural and business disciplines.
  • Engage in two mandatory block seminars in Lüneburg to enhance practical skills and networking.
  • Collaborate with international guest lecturers and peers to explore global cultural management challenges.
  • Develop communication and branding strategies tailored to cultural organisations.
  • Contribute to organisational development initiatives within cultural institutions.

Requirements

Degree required: Bachelor’s degree in arts, humanities, social sciences, or a related field

Degree offered: Master of Arts (MA)

Language: English; IELTS Academic 6.5 or equivalent (B2 level)

Instruction: English

Required skills
  • One year of relevant work experience in cultural or arts-related fields
  • Advanced proficiency in English (B2 level or equivalent)
  • Ability to work independently in a distance-learning format
  • Basic understanding of cultural and business management principles
Nice to have
Experience in project management or cultural organisation leadershipFamiliarity with digital tools for cultural managementInternational work or study experience
Eligibility
  • Open to applicants from all countries
  • No German language proficiency required
  • No age restrictions

Funding & terms

Type
Unfunded
Amount
€2.4k
Duration
3 or 4 semesters
Programme
—

Programme and admissions

Admissions not verified

A catalogue listing does not mean applications are open or funding is guaranteed. Check the source for your intake.

Intake
Not confirmed by the source
Duration
Not confirmed by the source
Teaching language
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Taught / research mode
Not confirmed by the source
Study mode
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Campus
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Prerequisites
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Application instructions
Not confirmed by the source
Tuition
Not confirmed by the source
Funding
Not confirmed by the source

How to apply

Deadline: 2027-06-15

Applicants must submit their application through the official Leuphana University portal. Required documents include a completed application form, proof of bachelor’s degree, official English proficiency certificate, CV, and a letter of motivation. Additional documents may be requested based on individual circumstances. Detailed instructions are available on the programme’s application page.

Documents required
  • Completed application form
  • Proof of bachelor’s degree (certified copy)
  • Official English proficiency certificate (IELTS or equivalent)
  • Curriculum Vitae (CV)
  • Letter of motivation
  • One year of relevant work experience proof (if applicable)
↗Check programme and admissions

Contact

Lab
Goethe-Institut (collaboration)
Leuphana University Lüneburg
Germany
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