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Master of Business Administration (Majoring in Creative Marketing)

A data-driven MBA specialising in creative marketing for modern business leadership in Singapore.

Best for:Best for professionals seeking to specialise in creative marketing while gaining advanced business leadership skills, with a focus on data-driven decision-making and global business challenges.

James Cook University (JCU) · Singapore, Singapore
More professors at James Cook University (JCU)
Creative MarketingData-Driven Decision MakingGlobal Business StrategiesSustainable Management PracticesInnovation and Technology in BusinessStrategic Leadership
This is a masters position — not a PhD studentship.
Deadline
—
Funding
—
Start date
unknown
Full-time
Location
Singapore
Singapore

Overview

This Master of Business Administration programme with a major in Creative Marketing at James Cook University Singapore integrates advanced marketing strategies with analytical and management skills. Designed for professionals aiming to lead in the 21st-century business landscape, the curriculum explores interdisciplinary themes such as globalisation, innovation, sustainability, and responsible management. Students develop frameworks to analyse complex organisational challenges and implement strategic decisions. The programme emphasises creativity, data-driven insights, and practical applications across diverse business contexts, preparing graduates for dynamic leadership roles in marketing and beyond.

MBA Creative MarketingBusiness LeadershipData-Driven MarketingGlobal Business ManagementInterdisciplinary Business StudiesSingapore Business EducationCorporate GovernanceTechnology and Innovation in Marketing

What you'll do

  • Develop and apply advanced marketing strategies using data-driven insights to solve complex business challenges.
  • Analyse global business trends and implement strategic plans for organisational growth and sustainability.
  • Explore interdisciplinary themes such as technology, innovation, and responsible management practices.
  • Engage in case studies and real-world projects to understand and address key managerial issues.
  • Collaborate with peers to create thematic frameworks for strategic decision-making and implementation.
  • Develop leadership skills to manage teams and organisations effectively in a dynamic business environment.

Requirements

Degree required: Bachelor’s degree in Business Administration, Marketing, or a related field (or equivalent qualification).

Language: English proficiency (level not specified).

Instruction: English

Required skills
  • Proven academic or professional background in business, marketing, or related disciplines.
  • Strong analytical and problem-solving skills.
  • Ability to work collaboratively in interdisciplinary teams.
  • Basic proficiency in data analysis and interpretation.
Nice to have
Experience in marketing or business leadership roles.Familiarity with digital marketing tools and platforms.International work or study experience.
Eligibility
  • No specific nationality or residency restrictions mentioned.
  • No age or prior experience caps specified.

Funding & terms

Type
Unknown
Amount
—
Duration
—
Programme
—

Programme and admissions

Admissions not verified

A catalogue listing does not mean applications are open or funding is guaranteed. Check the source for your intake.

Intake
Not confirmed by the source
Duration
Not confirmed by the source
Teaching language
Not confirmed by the source
Taught / research mode
Not confirmed by the source
Study mode
Not confirmed by the source
Campus
Not confirmed by the source
Prerequisites
Not confirmed by the source
Application instructions
Not confirmed by the source
Tuition
Not confirmed by the source
Funding
Not confirmed by the source

How to apply

Deadline: unknown

Applicants should visit the James Cook University Singapore website to access the application portal and submit their materials directly. Detailed instructions and requirements for application submission are available on the university’s course page.

Documents required
  • CV or resume
  • Academic transcripts
  • Statement of purpose or personal statement
  • Letters of recommendation (number not specified)
  • Proof of English proficiency (if applicable)
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Check admissions, intake and funding with the official source; a listing does not mean applications are open.