Joint Master’s in Viticulture, Enology and Wine Business
A dual-degree programme combining technical expertise in viticulture, enology, and strategic wine business management.
Best for:Best for graduates with a Bachelor’s in viticulture, enology, or related fields seeking to specialise in sustainable wine production and business leadership with international exposure.
Overview
This international joint Master’s programme, offered by Hochschule Geisenheim University and BOKU Vienna, equips graduates with advanced knowledge in viticulture, enology, and wine business management. Students gain hands-on experience in sustainable vine cultivation, wine production techniques, and strategic marketing, while also developing entrepreneurial skills. The curriculum integrates research, industry partnerships, and international exposure through study abroad opportunities. Graduates emerge as versatile specialists capable of leading roles in global wine industries, research, or business. The programme is designed for full-time study over four semesters, with courses primarily taught in German but including English-language modules.
What you'll do
- Develop expertise in sustainable viticulture techniques, including risk management and cultivation strategies.
- Study enological processes, wine chemistry, and microbiological aspects of winemaking.
- Analyse global wine markets and strategic business management in the wine industry.
- Participate in research projects and industry collaborations to bridge academic knowledge with practical applications.
- Complete at least one semester abroad at BOKU Vienna or another international partner university.
- Engage in international projects, guest lectures, and study abroad opportunities to enhance global perspectives.
- Develop entrepreneurial skills through case studies, industry partnerships, and networking events.
Requirements
Degree required: Bachelor of Science in Viticulture & Enology, International Wine Business, or a related field
Degree offered: Master of Science (MSc)
Language: German: B2 level recommended (no proof required); English: No minimum proficiency required
Instruction: German (primary) and English (select modules)
- Proven academic background in viticulture, enology, or related agricultural sciences
- Basic understanding of plant physiology and biochemical processes
- Ability to work in a bilingual academic environment (German and English)
- Interest in sustainable agricultural practices and wine industry innovation
- Open to applicants from all countries
- No age restrictions
- No specific residency requirements
- No prior work experience required
Funding & terms
Programme and admissions
Admissions not verified
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- Intake
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- Taught / research mode
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- Tuition
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How to apply
Deadline: 15 January 2027 (summer semester) or 15 August 2027 (winter semester)
Applicants must submit their application through the official BOKU Wien portal. The process involves providing academic transcripts, proof of language proficiency (if applicable), a motivation letter, and a CV. Detailed instructions and application forms are available on the BOKU Wien website. Additional documents may be required based on individual circumstances.
- Bachelor’s degree certificate and transcripts
- CV (Curriculum Vitae)
- Motivation letter
- Proof of German language proficiency (B2 level recommended, not mandatory)
- Proof of English language proficiency (not mandatory)
- Passport-sized photograph
Contact
International Office· Application Support
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