Digital Marketing with AI
A specialized master’s programme blending digital marketing expertise with AI-driven innovation for future-ready careers.
Best for:Best for professionals and graduates seeking to specialize in AI-driven digital marketing, with a focus on automation, analytics, and ethical business practices.
Overview
This master’s programme at Uniwersytet WSB Merito Poznań focuses on equipping students with advanced digital marketing skills enhanced by AI. Participants will learn to automate and personalize marketing campaigns, leverage AI tools for content marketing, and navigate the legal and ethical dimensions of AI in business. The curriculum emphasizes creative thinking, communication, and leadership, preparing graduates for high-demand roles in marketing, tech, consulting, and entrepreneurship. While the full Marketing and Sales programme in English is under development, this specialization offers globally relevant digital skills through courses like Personal Branding, Digital Innovations, and Artificial Intelligence for Business. The programme is designed for career-oriented professionals aiming to lead the digital marketing revolution.
What you'll do
- Develop advanced skills in automating and personalizing marketing campaigns using AI tools.
- Analyze and apply AI-driven content marketing strategies to enhance brand engagement.
- Explore the legal and ethical implications of AI in marketing and business environments.
- Develop creative thinking and communication skills for leading digital marketing teams and projects.
- Gain expertise in digital marketing design, innovation, and business applications of AI.
- Prepare for high-demand roles in marketing, tech, consulting, and entrepreneurship.
Requirements
Degree offered: Master of Science in Digital Marketing with AI
Language: English proficiency (no specific test score mentioned)
Instruction: English
- Applicants admitted on a first-come, first-served basis.
- Conditions for admission may vary; details available on the university’s webpage.
Funding & terms
Programme and admissions
Admissions not verified
A catalogue listing does not mean applications are open or funding is guaranteed. Check the source for your intake.
- Intake
- Not confirmed by the source
- Duration
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- Teaching language
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- Taught / research mode
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- Study mode
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- Campus
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- Prerequisites
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- Application instructions
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- Tuition
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- Funding
- Not confirmed by the source
How to apply
Applicants should visit the university’s official webpage for detailed admission requirements and instructions. Applications are processed on a first-come, first-served basis. Additional conditions may apply; verify details on the university’s website.
- Application form
- Proof of English proficiency (if required)
- Bachelor’s degree transcripts and diploma (if applicable)
- CV/Resume
Contact
Create a free profile to unlock your personal match score, the full requirements, funding details and how to apply — in English or Persian.