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Marketing and Consumer Research● OpenMastersPreview

MSc in Marketing

A specialised master’s programme preparing graduates for diverse marketing roles in national and international organisations.

Best for:Best for professionals or graduates aiming to specialise in marketing, with or without prior academic or professional experience in the field.

Dublin Business School · Dublin, Ireland
More professors at Dublin Business School
Marketing StrategyConsumer BehaviorDigital MarketingBrand ManagementMarketing Analytics
This is a masters position — not a PhD studentship.
Deadline
—
Funding
—
1 Year (full-time) or 2 Years (part-time)
Start date
Flexible (depends on intake)
1 Year (full-time) or 2 Years (part-time)
Location
Dublin
Ireland

Overview

The MSc in Marketing at Dublin Business School is designed to equip students with advanced skills for careers in marketing, from junior executive to senior positions. Taught through a blend of online and in-person modules, the programme balances theoretical knowledge with practical application, ensuring graduates are industry-ready. It attracts applicants from various academic backgrounds, including those with professional qualifications in marketing. The curriculum integrates case studies, live online discussions, and hands-on assessments to foster both analytical and strategic thinking. This programme is ideal for professionals seeking to specialise in marketing or transition into the field with relevant work experience.

Marketing specialisationBusiness and managementProfessional qualification recognitionBlended learningCareer advancement in marketing

What you'll do

  • Develop a deep understanding of marketing principles and strategies through theoretical and practical coursework.
  • Engage in case studies and live online discussions to apply marketing concepts to real-world scenarios.
  • Participate in hands-on assessments and practical modules to enhance problem-solving and analytical skills.
  • Collaborate with peers and faculty to explore marketing challenges and solutions in a diverse, international setting.
  • Prepare for entry into a variety of marketing roles, ranging from junior executive to senior positions in organisations.

Requirements

Degree required: A Level 8 primary undergraduate honours degree with a minimum Second-Class Second Division (2.2) classification from a recognised institution, or an equivalent professional qualification in the marketing sector.

Degree offered: MSc in Marketing

Language: English proficiency equivalent to B2+ or above on the Common European Framework of Reference for Languages (CEFRL), evidenced by tests such as IELTS, Cambridge Certificate, PTE, or DBS English Assessment (test certificates must be dated within the last two years).

Instruction: English

Required skills
  • Proficiency in academic research and analysis
  • Ability to apply marketing theories to practical scenarios
  • Strong communication and collaboration skills
Nice to have
Prior professional experience in marketing or related fieldsExperience with digital marketing tools and platformsAnalytical skills for interpreting marketing data
Eligibility
  • Applicants without a Level 8 qualification at a 2.2 award level may be considered if they have at least 3 years’ relevant work experience, assessed on a case-by-case basis through Recognition of Prior Learning (RPL) procedures.
  • No nationality restrictions, but English proficiency requirements apply for non-native speakers.

Funding & terms

Type
Unknown
Amount
—
Duration
1 Year (full-time) or 2 Years (part-time)
Programme
—

Programme and admissions

Admissions not verified

A catalogue listing does not mean applications are open or funding is guaranteed. Check the source for your intake.

Intake
Not confirmed by the source
Duration
Not confirmed by the source
Teaching language
Not confirmed by the source
Taught / research mode
Not confirmed by the source
Study mode
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Campus
Not confirmed by the source
Prerequisites
Not confirmed by the source
Application instructions
Not confirmed by the source
Tuition
Not confirmed by the source
Funding
Not confirmed by the source

How to apply

Applicants must complete and submit an application form available on the Dublin Business School website. The application process involves providing academic transcripts, proof of English proficiency (if applicable), and any relevant professional qualifications or work experience documentation.

Documents required
  • CV or resume
  • Cover letter or statement of purpose
  • Academic transcripts (Bachelor’s degree)
  • Proof of English proficiency (if applicable)
  • Professional qualifications or work experience documentation (if applicable)
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Check admissions, intake and funding with the official source; a listing does not mean applications are open.