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Sociology● OpenMastersPreview

Master's in Sociology

A specialized master’s programme in Sociology offering deep expertise in social research, analytics, and communication strategies.

Best for:Best for graduates with a bachelor’s degree in sociology or related fields seeking to specialize in social research, digital analytics, or strategic communication for careers in media, marketing, and public administration.

University of Zielona Góra · Zielona Góra, Poland
More professors at University of Zielona Góra
Social research methodologyData analysis and interpretationDigital analytics in ITSocial communication strategiesMarketing researchUser experience (UX) research
This is a masters position — not a PhD studentship.
Deadline
—
Funding
Unfunded
Start date
Flexible (depends on admission cycle)
Full-time
Location
Zielona Góra
Poland

Overview

This Master’s programme in Sociology at the University of Zielona Góra provides advanced knowledge and practical skills in sociological research, data analysis, and methodology. Graduates are equipped to work in diverse fields such as marketing research, user experience (UX) design, media, advertising, and public opinion polling. The programme offers two specializations: Social Communication and Social Research and Analytics in IT, preparing students for careers in media, digital product research, and strategic communication roles. The curriculum emphasizes hands-on research techniques, data interpretation, and practical applications in modern societal contexts.

Sociology Master'sSocial research methodologyData analyticsDigital analyticsMarketing researchStrategic communicationPublic opinion pollingUX research

What you'll do

  • Conduct in-depth sociological research using advanced methodologies and tools.
  • Analyze and interpret complex social data to derive meaningful insights.
  • Develop strategies for social communication and public relations in media and corporate settings.
  • Apply digital analytics techniques to diagnose user needs in digital products.
  • Collaborate on projects related to marketing research, UX design, and public opinion polling.
  • Create internal and external communication strategies for organizations and institutions.

Requirements

Degree required: Bachelor’s degree in Sociology, an equivalent degree (e.g., Master’s, Engineer, or Bachelor’s in related social sciences), or a degree recognized as equivalent by the university.

Language: English proficiency (level not specified in source).

Instruction: Polish

Required skills
  • Proficient in sociological research methods and data analysis techniques.
  • Basic proficiency in digital tools for data collection and analysis.
  • Ability to interpret and communicate research findings effectively.
  • Familiarity with qualitative and quantitative research methodologies.
Nice to have
Experience with digital analytics tools (e.g., SPSS, NVivo, or similar).Knowledge of UX research principles and methodologies.Fluency in statistical software for data analysis.
Eligibility
  • Open to applicants with a Bachelor’s degree, Master’s degree, Engineer’s degree, or equivalent.
  • No restrictions on nationality or residency.

Funding & terms

Type
Unfunded
Amount
—
Duration
—
Programme
—

Programme and admissions

Admissions not verified

A catalogue listing does not mean applications are open or funding is guaranteed. Check the source for your intake.

Intake
Not confirmed by the source
Duration
Not confirmed by the source
Teaching language
Not confirmed by the source
Taught / research mode
Not confirmed by the source
Study mode
Not confirmed by the source
Campus
Not confirmed by the source
Prerequisites
Not confirmed by the source
Application instructions
Not confirmed by the source
Tuition
Not confirmed by the source
Funding
Not confirmed by the source

How to apply

Deadline: Unknown (admission cycles typically follow Polish academic calendar)

Applicants must submit their application through the university’s online portal. Required documents include proof of prior degree, language proficiency (if applicable), and any additional materials specified by the university. Detailed instructions can be found on the university’s study portal.

Documents required
  • Proof of prior degree (Bachelor’s, Master’s, or equivalent)
  • Language proficiency certificate (if required)
  • Application form
↗Check programme and admissions

Contact

Lab
Faculty of Social Sciences
University of Zielona Góra
Poland
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Check admissions, intake and funding with the official source; a listing does not mean applications are open.