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Business, Management, and Marketing● OpenMastersPreview

MSc Marketing

A master’s programme equipping professionals with cutting-edge marketing skills for global business competition.

Best for:Best for graduates from any discipline seeking to specialise in marketing, with a focus on analytical and strategic skills for global business environments.

Queen's University Belfast · Belfast, Ireland
More professors at Queen's University Belfast
Marketing strategyConsumer behaviourDigital marketingGlobal business competitionAnalytical marketing toolsBusiness analytics
This is a masters position — not a PhD studentship.
Deadline
Applicants are advised to apply as early as possible and ideally no later than 14th August 2026 for courses which commence in late September. In the event that any programme receives a high number of applications, the University reserves the right to close the application portal prior to the deadline stated on course finder. Notifications to this effect will appear on the application portal against the programme application page. Please note: international applicants will be required to pay a deposit to secure a place on this course.
Funding
—
1 year full-time
Start date
Late September 2026
Full-time
Location
Belfast
Ireland

Overview

The MSc Marketing programme at Queen’s University Belfast is designed to prepare the next generation of marketing leaders with advanced conceptual, analytical, and practical skills. Tailored for graduates from diverse disciplines, it focuses on equipping students with the tools needed to excel in today’s global marketplace. The curriculum blends theoretical foundations with real-world applications, ensuring graduates can address complex challenges in marketing strategy, consumer behaviour, and digital transformation. This programme is ideal for those seeking to advance their careers in corporate, consulting, or entrepreneurial roles. Applicants are expected to demonstrate strong academic potential and proficiency in English to fully engage with the course content.

MSc MarketingBusiness SchoolGlobal marketingConsumer analyticsMarketing strategyDigital transformationBusiness competitionMarketing leadership

What you'll do

  • Develop a strong foundation in marketing theory and practice through a structured curriculum.
  • Apply analytical and conceptual skills to solve real-world marketing challenges.
  • Engage in practical projects that simulate global business environments.
  • Develop strategies for digital marketing and consumer engagement.
  • Collaborate on case studies and group projects to enhance teamwork and leadership skills.
  • Prepare for careers in corporate marketing, consulting, or entrepreneurial ventures.

Requirements

Degree required: A strong 2.2 Honours degree or equivalent qualification in any discipline from a recognised university.

Language: English; IELTS score of 7.0 with no less than 6.0 in any component, or equivalent qualification acceptable to the university (taken within the last 2 years).

Instruction: English

Required skills
  • Strong analytical and conceptual skills in business or related fields.
  • Ability to apply theoretical knowledge to practical marketing scenarios.
  • Proficiency in using marketing analytics tools and methodologies.
Nice to have
Prior experience in marketing, business, or related fields.Familiarity with digital marketing platforms and tools.
Eligibility
  • Open to international students with equivalent qualifications.
  • Non-EEA nationals must meet UK Visas and Immigration (UKVI) English language requirements for visa purposes.

Funding & terms

Type
Unknown
Amount
—
Duration
1 year full-time
Programme
—

Programme and admissions

Admissions not verified

A catalogue listing does not mean applications are open or funding is guaranteed. Check the source for your intake.

Intake
Not confirmed by the source
Duration
Not confirmed by the source
Teaching language
Not confirmed by the source
Taught / research mode
Not confirmed by the source
Study mode
Not confirmed by the source
Campus
Not confirmed by the source
Prerequisites
Not confirmed by the source
Application instructions
Not confirmed by the source
Tuition
Not confirmed by the source
Funding
Not confirmed by the source

How to apply

Deadline: 2026-08-14

Applicants are advised to apply as early as possible through the university’s official application portal. The application process requires submitting academic transcripts, proof of English proficiency, and a personal statement. International applicants must also pay a deposit to secure their place. The university reserves the right to close the application portal early if demand exceeds capacity.

Documents required
  • CV or resume
  • Academic transcripts (Bachelor’s degree)
  • Proof of English language proficiency (IELTS or equivalent)
  • Personal statement or statement of purpose
  • Deposit payment (for international applicants)
↗Check programme and admissions

Contact

Lab
Queen's Business School
Queen's University Belfast
Ireland
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Check admissions, intake and funding with the official source; a listing does not mean applications are open.