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Marketing● OpenMastersPreview

Marketing (MSc)

A practice-oriented Master's programme focusing on digital marketing, innovation, and international business strategies.

Best for:Best for students with a background in business or marketing seeking a practice-oriented, English-taught Master's degree in Germany.

Hochschule Bonn-Rhein-Sieg · Sankt Augustin, Germany · R1 · First-stage researcher
More professors at Hochschule Bonn-Rhein-Sieg
Marketing StrategyDigital MarketingInternational MarketingConsumer BehaviorInnovation ManagementMarket Research
This is a masters position — not a PhD studentship.
Deadline
For non-EU/non-EEA nationals with a non-EU/non-EEA Bachelor's degree : 1 February to 31 March via uni-assist . For Germans and German equals , such as EU/EEA nationals , non-EU/non-EEA nationals with an EU/EEA Bachelor's degree : 1 February to 15 July via the application portal Apollo . Please visit our website for more information about application deadlines.
Funding
—
No tuition fees; semester contribution of approximately 300 EUR
Start date
Winter semester
Full-time
Location
Sankt Augustin
Germany

Overview

The Master of Science in Marketing at Hochschule Bonn-Rhein-Sieg provides students with a comprehensive understanding of contemporary marketing challenges. The curriculum integrates theoretical foundations with practical applications, emphasizing digital transformation, innovation management, and international market dynamics. Students engage in real-world projects, case studies, and industry collaborations to prepare for leadership roles in global business environments. The programme is fully taught in English and supports international mobility through optional semesters abroad.

MSc MarketingDigitalisationBusiness ModelsInternational BusinessPractice-orientedEnglish-taught

What you'll do

  • Participate in lectures, seminars, and workshops covering core marketing processes and strategies.
  • Engage in real-world projects and industry collaborations to apply theoretical knowledge.
  • Conduct market research and statistical analytics to support business decision-making.
  • Develop skills in digital consumer behavior and business model generation.
  • Collaborate in small group discussions and case study analyses.
  • Complete an optional semester abroad at a partner university.

Requirements

Degree required: Bachelor's degree in a relevant field

Degree offered: MSc

Language: English (B2 level required)

Instruction: English

Required skills
  • Proficiency in English (IELTS Academic 5.5 or equivalent B2 level)
  • Foundational knowledge in marketing or business administration
  • Ability to work in international and multicultural teams
Nice to have
Prior experience in marketing or business-related internshipsAnalytical skills for data management and statistical analysis
Eligibility
  • Must hold a recognized Bachelor's degree
  • Non-EU/non-EEA nationals must apply via uni-assist
  • EU/EEA nationals and German equals apply via the Apollo portal

Funding & terms

Type
Unknown
Amount
No tuition fees; semester contribution of approximately 300 EUR
Duration
3 semesters
Programme
—

Programme and admissions

Admissions not verified

A catalogue listing does not mean applications are open or funding is guaranteed. Check the source for your intake.

Intake
Not confirmed by the source
Duration
Not confirmed by the source
Teaching language
Not confirmed by the source
Taught / research mode
Not confirmed by the source
Study mode
Not confirmed by the source
Campus
Not confirmed by the source
Prerequisites
Not confirmed by the source
Application instructions
Not confirmed by the source
Tuition
Not confirmed by the source
Funding
Not confirmed by the source

How to apply

Deadline: 2025-07-15

Applicants must submit their application through the designated portal based on their nationality and degree origin. Non-EU/non-EEA applicants with non-EU degrees apply via uni-assist, while others use the Apollo portal. Ensure all required academic documents are prepared for the submission process.

Documents required
  • Bachelor's degree certificate
  • Academic transcripts
  • English language proficiency certificate
↗Check programme and admissions

Contact

Lab
Department of Management Sciences
Hochschule Bonn-Rhein-Sieg
Germany
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Check admissions, intake and funding with the official source; a listing does not mean applications are open.