Master of Marketing / Master of International Business
A double degree programme designed to build strategic marketing expertise and global business acumen.
Best for:Best for students seeking to combine advanced marketing strategy with international business management skills.
Overview
The Master of Marketing/Master of International Business is a comprehensive double degree programme offered by Griffith University. It provides students with a deep understanding of strategic marketing principles, consumer behaviour, and digital marketing applications within a global economic context. The curriculum also focuses on international business strategies, with a particular emphasis on the Asian market. Students are expected to develop thought leadership and practical skills to navigate the social, cultural, and political dimensions of global trade. The programme offers opportunities for internships and study tours through the university's international alliances.
What you'll do
- Engage in advanced coursework covering marketing principles and industry best practices.
- Apply modern marketing techniques to consumer behaviour and market research.
- Develop strategic frameworks for branding and competitive advantage in global markets.
- Analyse the social, cultural, and political factors influencing international business operations.
- Implement sustainable business practices within dynamic trade environments.
- Participate in collaborative team projects with a global focus.
Requirements
Degree required: Related Bachelor degree or higher
Degree offered: Master of Marketing / Master of International Business
Language: English proficiency as required by the university for postgraduate admission.
Instruction: English
- Foundational knowledge in business or marketing
- Analytical thinking capabilities
- Interest in global business environments
- Applicants must hold a related Bachelor degree or higher qualification.
Funding & terms
Programme and admissions
Admissions not verified
A catalogue listing does not mean applications are open or funding is guaranteed. Check the source for your intake.
- Intake
- Not confirmed by the source
- Duration
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- Teaching language
- Not confirmed by the source
- Taught / research mode
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- Study mode
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- Campus
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- Prerequisites
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- Application instructions
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- Tuition
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- Funding
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How to apply
Interested candidates should visit the official Griffith University programme page to review specific admission requirements and application procedures. Applications are submitted through the university's official portal.
- Academic transcripts
- Proof of degree completion
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