Master of Marketing Management
Equipping professionals from diverse backgrounds to become evidence-based marketing leaders and strategic decision-makers.
Best for:Best for non-business professionals and graduates seeking to pivot into strategic marketing and leadership roles.
Overview
The Master of Marketing Management program at The Australian National University is designed for graduates and professionals from non-business disciplines seeking to build deep expertise in marketing. The curriculum focuses on developing evidence-based decision-making, innovative problem-solving, and responsible leadership to complement existing managerial skills. Students gain practical knowledge and strategic insights to navigate modern marketing challenges across various industries. The program prepares graduates to step into future leadership roles with a robust understanding of consumer behavior and market dynamics.
What you'll do
- Complete coursework modules spanning core marketing concepts and strategic management principles
- Engage in evidence-based decision-making exercises and innovative problem-solving projects
- Collaborate with peers from diverse academic and professional backgrounds on business case studies
- Fulfill program unit requirements through postgraduate coursework or approved micro-credentials
Requirements
Degree required: Bachelor degree or international equivalent
Degree offered: Master Degree (By Coursework)
Language: English proficiency as per standard ANU postgraduate admission requirements
Instruction: English
- Ability to engage with quantitative and qualitative business concepts
- Critical thinking and analytical problem-solving skills
- Effective written and verbal communication skills for academic and professional settings
- Must hold a Bachelor degree or international equivalent with a minimum GPA of 5.0/7.0, or a minimum GPA of 4.0/7.0 with at least 3 years of full-time professional experience at ANZSCO Skill Level 1
- Alternatively, holders of a Bachelor Honours degree, Graduate Certificate, Graduate Diploma, or a successfully completed Evidence Based Management EdX MicroMasters with at least 70% in the final capstone exam meeting specific GPA thresholds are eligible
Funding & terms
Programme and admissions
Admissions not verified
A catalogue listing does not mean applications are open or funding is guaranteed. Check the source for your intake.
- Intake
- Not confirmed by the source
- Duration
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- Teaching language
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- Taught / research mode
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- Study mode
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- Campus
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- Prerequisites
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- Application instructions
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- Tuition
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- Funding
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How to apply
Applications must be submitted online through the official ANU programs and courses portal. Candidates should ensure they meet the academic and professional prerequisites before initiating the application process.
- CV
- Academic transcripts
Contact
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