Master of Applied Marketing
A professional master's degree designed to advance marketing expertise through innovative and sustainable practices.
Best for:Best for marketing professionals or graduates seeking to deepen their strategic expertise in sustainable and innovative marketing.
Overview
The Master of Applied Marketing at Monash University is a coursework-based programme designed for marketing professionals and graduates seeking to enhance their strategic capabilities. The curriculum focuses on contemporary marketing challenges, emphasizing social responsibility, sustainability, and innovative brand management. Students engage with advanced marketing concepts to drive organizational impact in a global context. The programme offers flexible entry pathways based on prior academic performance and professional experience, allowing for completion in as little as one year.
What you'll do
- Engage in advanced coursework covering contemporary marketing theories and practices.
- Develop innovative strategies for brand management and organizational growth.
- Analyze the impact of marketing activities on society and the environment.
- Apply sustainable and socially responsible frameworks to marketing challenges.
- Collaborate with peers to solve complex business and marketing problems.
Requirements
Degree required: Bachelor degree in marketing or related field with a high credit average (65%) or equivalent professional experience.
Degree offered: Master of Applied Marketing
Language: English proficiency required; standard university entry requirements apply.
Instruction: English
- Foundational knowledge of marketing principles.
- Academic proficiency demonstrated by a high credit average or relevant professional experience.
- Ability to engage in critical analysis of marketing strategies.
- Australian bachelor degree or equivalent international qualification.
- Minimum GPA of 65% (high credit) for direct entry pathways.
- Two years of relevant professional experience for alternative entry pathways.
Funding & terms
Programme and admissions
Admissions not verified
A catalogue listing does not mean applications are open or funding is guaranteed. Check the source for your intake.
- Intake
- Not confirmed by the source
- Duration
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- Teaching language
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- Taught / research mode
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- Study mode
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- Campus
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- Prerequisites
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- Application instructions
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- Tuition
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- Funding
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How to apply
Applications are submitted through the Monash University course portal. Prospective students should review the specific entry level requirements and prepare necessary academic transcripts and professional documentation.
- Academic transcripts
- Proof of degree completion
- CV (for experience-based entry)
Contact
Create a free profile to unlock your personal match score, the full requirements, funding details and how to apply — in English or Persian.