Digital Marketing & Analytics - Athlone
Master the intersection of data analytics, software implementation, and disruptive digital marketing technologies.
Best for:Best for graduates and professionals seeking advanced expertise in digital marketing, data analytics, and modern business technologies.
Overview
This multidisciplinary Master's programme at TUS Athlone Campus equips students with advanced skills in data analytics, software tools, and modern digital marketing strategies. Set against the dynamic landscape of 21st-century global business, the curriculum focuses on leveraging disruptive technologies to drive organizational success. Applicants engage in rigorous coursework and practical training designed to build expertise in both quantitative analysis and creative marketing applications. The programme welcomes candidates with a background in business or non-business fields supported by relevant professional experience.
What you'll do
- Complete advanced coursework across digital marketing and data analytics modules
- Apply disruptive software tools and technologies to business case studies
- Analyze complex datasets to generate actionable marketing insights
- Engage in collaborative projects focusing on modern business challenges
- Demonstrate comprehensive learning through assessments, examinations, and a potential capstone or thesis
Requirements
Degree required: Minimum 2.2 honours bachelor degree (Level 8) in a business discipline, non-business discipline with an RPL portfolio, or equivalent international qualification
Degree offered: MSc
Language: English; IELTS 6.0 or equivalent proficiency for international students
Instruction: English
- Foundational knowledge in business, marketing, or a related analytical field
- Proficiency in quantitative and qualitative analysis
- Aptitude for learning new software tools and digital technologies
- Hold a Level 8 honours bachelor degree or equivalent international qualification
- International students must meet English language proficiency requirements
Funding & terms
Programme and admissions
Admissions not verified
A catalogue listing does not mean applications are open or funding is guaranteed. Check the source for your intake.
- Intake
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- Campus
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- Prerequisites
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- Tuition
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How to apply
Submit your application through the official TUS course portal. Ensure all transcripts, qualification certificates, and language proficiency scores are attached. Qualified applicants may be invited to participate in an interview as part of the selection process.
- BSc transcripts
- Degree certificates
- English language test scores
- RPL portfolio (if applicable)
Contact
Create a free profile to unlock your personal match score, the full requirements, funding details and how to apply — in English or Persian.