Master of Marketing
Advance your career with a comprehensive Master's degree in modern marketing principles and digital strategy.
Best for:Best for professionals and graduates seeking to enhance their strategic marketing expertise and digital application skills.
Overview
The Master of Marketing at Griffith University is a postgraduate coursework program designed for individuals seeking to excel in the fast-paced marketing industry. Students gain a robust foundation in consumer behavior, market research, and integrated marketing communications. The curriculum emphasizes strategic thinking, brand positioning, and the application of digital marketing tools in a global context. Graduates are prepared to build lasting customer relationships and drive competitive advantage through advanced marketing techniques. The program offers flexible study options, including both on-campus and online delivery modes.
What you'll do
- Engage with advanced marketing principles and theoretical frameworks.
- Develop strategic approaches to brand positioning and value creation.
- Apply modern digital marketing technologies to real-world scenarios.
- Conduct market research to inform business decision-making.
- Analyze consumer behavior patterns to build effective customer relationships.
- Evaluate competitive advantage strategies within a global market context.
Requirements
Degree required: Related Bachelor degree or higher
Degree offered: Master
Language: English proficiency required for academic study
Instruction: English
- Foundational knowledge in business or marketing
- Analytical thinking capabilities
- Strong communication skills
- Applicants must hold a relevant Bachelor degree or higher qualification.
Funding & terms
Programme and admissions
Admissions not verified
A catalogue listing does not mean applications are open or funding is guaranteed. Check the source for your intake.
- Intake
- Not confirmed by the source
- Duration
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- Teaching language
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- Taught / research mode
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- Study mode
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- Campus
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- Prerequisites
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- Application instructions
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- Tuition
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- Funding
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How to apply
Interested candidates should visit the official Griffith University program page to review specific entry requirements and application procedures. Applications are submitted through the university's online portal.
- Academic transcripts
- Proof of degree completion
Contact
Create a free profile to unlock your personal match score, the full requirements, funding details and how to apply — in English or Persian.