Master of Science in Tourism Marketing and Management
A two-year Master's programme focused on sustainable tourism development, business strategy, and community impact.
Best for:Best for students seeking a career in sustainable tourism management, destination marketing, or tourism policy.
Overview
The Master's Degree Programme in Tourism Marketing and Management at the University of Eastern Finland is designed to equip students with the skills to transform the tourism industry. The curriculum emphasizes creating value not only for businesses and tourists but also for local communities and the environment. Students engage with contemporary challenges in tourism, learning to balance profitability with social and ecological responsibility. This two-year programme provides a comprehensive academic foundation for future leaders in the tourism sector.
What you'll do
- Complete 120 ECTS credits of coursework related to tourism marketing and management.
- Engage in academic study focused on sustainable business practices in the tourism sector.
- Analyze the impact of tourism on local communities and the environment.
- Develop strategic marketing and management skills for tourism enterprises.
- Conduct research and complete a Master's thesis within the field of tourism.
Requirements
Degree required: Bachelor's degree or equivalent
Degree offered: Master of Science (Economics and Business Administration)
Language: English; proficiency required for academic study
Instruction: English
- Academic proficiency in business or related fields
- Strong interest in sustainable tourism development
- Analytical and critical thinking skills
- Applicants must hold a relevant Bachelor's degree
Funding & terms
Programme and admissions
Admissions not verified
A catalogue listing does not mean applications are open or funding is guaranteed. Check the source for your intake.
- Intake
- Not confirmed by the source
- Duration
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- Teaching language
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- Taught / research mode
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- Study mode
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- Campus
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- Prerequisites
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- Application instructions
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- Tuition
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- Funding
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How to apply
Applications are submitted through the official Finnish study portal. Prospective students should review the specific admission requirements and deadlines provided on the university's programme page.
- Bachelor's degree certificate
- Academic transcripts
- Proof of English language proficiency
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